Qualcomm automotive enterprise booming; $30 billion pipeline


Mercedes-Benz faucets Qualcomm Snapdragon Digital Chassis for digital cockpit and automotive connectivity

Offering its Snapdragon Digital Chassis to the automotive trade has been a serious driver of Qualcomm increasing its complete addressable market to $700 billion by the tip of the last decade. Simply two months in the past the corporate counted its automotive design win pipeline at $19 billion. This week at an Automotive Investor Day occasion in New York Metropolis, the corporate up to date that design win determine to $30 billion.

CEO Cristiano Amon contextualized Qualcomm’s automotive development as a part of a unified know-how roadmap predicated on three pillars: “You’ll want to be at all times linked to the cloud 100% of the time. You might have a brand new structure for computing on the edge which is about heterogeneous and environment friendly computing…And the flexibility to scale synthetic intelligence on the edge.”

Qualcomm’s Snapdragon Digital Chassis contains applied sciences for digital cockpits, car-to-cloud connectivity, an auto connectivity platform and an ADAS/autonomous driving platform. “The chance may be very important in auto,” Amon mentioned. “We’re not only a modem firm; we’re not simply an RF firm; we’re not only a CPU or GPU firm…Now we have all of them.”

Particular to the automotive finish market, Amon referred to as out that digitalization is “taking place at [an] unprecedented tempo” pushed by traits round clever transportation techniques, new automobile architectures, the transition to electrification, connectivity, automated driving and, maybe essentially the most elementary change, the transition of automobiles into platforms for brand new service supply that modifications the best way auto sellers relate to prospects. For extra on that evolving dynamic, take a look at protection of this dialog between Qualcomm SVP and GM of Automotive Nakul Duggal and Stellantis Chief Expertise Officer Ned Curic.

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Again to the Automotive Investor Day occasion, Qualcomm introduced it’s working with Mercedes-Benz on bringing Snapdragon Digital Chassis to future automobiles, particularly digital cockpits and automotive connectivity for automobile telematics.

Mercedes Chief Software program Officer Magnus Ostberg mentioned in a press release, “For a few years, Qualcomm Applied sciences has helped us ship progressive options to our prospects. Our sturdy relationship is significant to guiding the automotive trade by way of a time of outstanding development and technological disruption.”

To the large image, Amon famous that two months in the past the automotive design pipeline was at $19 billion and is now as much as $30 billion. This, he mentioned, “actually displays how uniquely positioned the Snapdragon Digital Chassis is and the way we’re actually making a platform for the automotive trade…It actually displays the success of Qualcomm’s diversification technique and execution of the linked clever edge.”

Keep tuned for extra detailed protection of Qualcomm’s Automotive Investor Day.

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