10 Highly effective Ecwid Updates to Handle Your Retailer with Ease


Hey there, how are our favourite on-line sellers doing? Most likely busy with fulfilling orders and attracting new prospects!

Right here at Ecwid by Lightspeed, we’ve additionally been onerous at work. We have created new instruments and improved current ones to show you how to run your small business.

Try 10 Ecwid updates that make operating an on-line retailer simpler, from promoting on social media to operating a retailer on your telephone. And extra!

Begin Promoting on TikTok Quicker

Ecwid by Lightspeed was one in all TikTok’s first companions. With our partnership, companies can harness the energy of TikTok Procuring—the social promoting device that means that you can promote your merchandise proper out of your TikTok profile and movies.

TikTok Procuring has been out there for Ecwid sellers in the US and UK for a while. However we didn’t need to cease there! To make promoting your merchandise on TikTok as straightforward as scrolling by way of the “For You” web page, we’ve up to date our TikTok Procuring device.

Get Permitted to Promote on TikTok Mechanically

In the previous, getting began with TikTok Procuring might take extra time. You needed to apply by way of your Ecwid Management Panel and await approval from TikTok. Since all purposes are dealt with manually, the approval time may very well be up to two weeks.

You may neglect about all that!

With our new replace, once you join your Ecwid retailer to TikTok in the Management Panel, your retailer is reviewed mechanically by TikTok. If your retailer is eligible for TikTok Procuring, you get entry to it instantly. Now, it’s a must to wait seconds versus weeks… not too unhealthy, huh?

In the uncommon occasion your retailer is not accredited instantly for promoting on TikTok, don’t let that discourage you. You may work on rising gross sales and enhancing your retailer, equivalent to offering correct enterprise data. We will ship you an e-mail notification as soon as your retailer is eligible for promoting on TikTok. You’ll be in a position to join your retailer to TikTok with a click on.

Need to begin promoting on TikTok? Try the directions on getting began in our Assist Heart.

Your Merchandise Are Mechanically Enabled in TikTok Store

Not solely are you able to get entry to TikTok Procuring in seconds, however you additionally need to take fewer steps to spotlight your merchandise in the Store part of your TikTok profile.

In the previous, after your retailer was accredited for TikTok Procuring, you needed to allow accredited merchandise in your TikTok for Enterprise account manually. Solely then might you allow your product catalog in the TikTok app.

Now, as soon as your retailer is accredited for TikTok Procuring, your merchandise could be proven on your TikTok web page instantly. All it’s a must to do is allow the Store part in the app.

To allow the Store part in your TikTok profile, observe these brief directions from the Assist Heart.

Get Extra Gross sales with Subscriptions

Ah, constant recurring income… Each enterprise proprietor’s dream! With Ecwid by Lightspeed, you possibly can develop your recurring income by providing subscription merchandise and companies in your retailer. With a subscription enterprise mannequin, you present ongoing merchandise or companies on a common foundation in trade for fee.

To make subscriptions simpler to handle (and extra engaging to your prospects!), we are introducing a couple of updates to the subscription device:

Provide the “Subscribe and Save” Possibility

It’s onerous to resist a whole lot, particularly if it permits prospects to spend much less cash in the future. With the new “Subscribe and Save” choice, you possibly can improve subscription sign-ups by providing your prospects a low cost for subscribing.

Let’s say you promote espresso beans. A buyer should buy a bag of espresso beans for $20 as a one-time buy. But when you arrange a espresso subscription that prices solely $15 a month, your prospects might be extra keen to enroll for that.

So don’t hesitate to supply the “Subscribe and Save” choice in your retailer and present prospects how a lot they’re saving by subscribing to your merchandise as a substitute of shopping for them as a one-time buy. Right here’s methods to do that.


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Set Up a Signup Charge for Subscriptions

For some companies, it is smart to set a larger value for the first subscription order and a cheaper price for all subsequent subscription orders. Such provides normally are thought-about a signup payment.

Signup charges are helpful if your subscription product has a mounted, one-time setup value. For instance, if you might want to ship tools for prospects to use your product, or you promote a service that requires a one-time registration or membership payment.

With the sign-up payment, your prospects solely get charged the dearer value in the course of the first fee. For instance, they pay $30 for the first subscription order and every following order prices them $15.

Arrange a signup payment for your subscription utilizing this information from the Assist Heart.

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Additionally: Easy methods to Get Extra Clients for Your Subscription Enterprise

Effortlessly Handle Orders with the Cell App

The Ecwid Cell App for iOS and Android is an on-line vendor’s dream. With the app, you possibly can handle your gross sales, add merchandise, and edit your web site. You may even create an on-line retailer on your cell system—no have to go on a laptop at all!

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Our newest updates allow you to do much more with the Ecwid Cell App! New and improved, now you can create and edit orders on behalf of your prospects on your telephone. That is particularly helpful once you settle for orders offline, like at markets or over the telephone. With the app, you possibly can place and edit orders shortly and with none fuss.

Place Orders on the Go with Ease

If you run a enterprise, you most likely have a number of channels of communication with prospects. Gross sales could occur outdoors of your on-line retailer, like on social media or in-person.

Now you possibly can place orders on behalf of your prospects utilizing the Ecwid Cell App. This streamlines your expertise in a variety of methods:

  • All of your orders are saved in one place. You don’t need to preserve monitor of orders positioned on Fb Messenger, Instagram DM, or over the telephone. You may course of orders proper in the Ecwid app and be positive you received’t miss any orders.
  • Necessary order particulars are saved in the app. You may put each single element about an order in the app so that it doesn’t get misplaced, from supply data to buyer contact. It’s all in one place and tremendous straightforward to discover!
  • Taxes and reductions are calculated mechanically, which implies much less handbook work for you. Now there’s no have to preserve monitor of tax charges and reductions your self. They’re utilized mechanically based mostly on your retailer settings. You could be positive orders are positioned precisely and totals are calculated accurately with the Ecwid app.

To create orders on behalf of prospects in the Ecwid Cell App, observe these steps.

Shortly Edit Orders on the Go

To err is human. Whether or not you or your buyer made a mistake, you possibly can shortly edit order particulars from each your cellphone and desktop. If a buyer misspells their transport deal with or desires a completely different product variation, you possibly can amend the error from anyplace.

Enhancing orders with the Ecwid Cell App has by no means been simpler:

  • Make modifications to merchandise a buyer ordered. For instance, you possibly can add and take away merchandise or replace the amount and value of bought gadgets.
  • Edit all of the important order particulars, like a buyer’s e-mail or transport prices.
  • If you edit an order, reductions and taxes are recalculated mechanically. No handbook work required!

To edit orders utilizing the Ecwid Cell App, observe these instructions.

Set Up New Tax ID Fields at Checkout

Nations have completely different tax rules. Generally companies have to ask their prospects for tax-related data when accepting an order.

In some nations, like Italy and Brazil, companies are required by regulation to acquire particular tax data from prospects, each for B2B and B2C gross sales. In different nations, it is frequent apply to ask for prospects’ tax-related data for B2B gross sales, even when it’s not required by regulation.

Now sellers from extra nations can ask for prospects’ required or extra tax data at checkout. You are able to do that with the new “Tax data” checkout step. You’ll particularly respect the new addition if you promote in one in all the following nations: Italy, the Czech Republic, Slovakia, Brazil, South Africa, Australia, Canada, New Zealand, Malaysia, and Singapore.

Ecwid by Lightspeed is one in all the few ecommerce platforms that present retailers with the crucial settings for gathering tax data. You no longer have to attain out to builders to customise your store’s checkout to your small business’s wants.

Ask for Further Tax Data at Checkout

If you’re based mostly in Italy, the Czech Republic, Slovakia, or Brazil, you possibly can ask your native prospects to enter their tax-related data when putting orders. This fashion, you possibly can acquire particular person tax codes or enterprise tax IDs of your prospects. That’s particularly handy if you might want to generate and report tax invoices with prospects’ tax IDs specified.

All it’s a must to do is to allow the “Tax data” checkout step in the retailer settings. Then you definitely’ll be in a position to acquire the following data:

  • If your small business is positioned in Italy, you possibly can acquire Codice Fiscale or Partita Iva. You can too acquire PEC emails or SDI codes if wanted. Right here’s methods to do that.
  • If you run a enterprise in the Czech Republic or Slovakia, you possibly can acquire IČO and DIČ numbers from your small business prospects. Observe these steps to do that.
  • If you personal a Brazilian retailer, you possibly can acquire CPF numbers from direct prospects or CNPJ numbers from enterprise prospects. Right here’s the how-to.

Ask for VAT ID at Checkout for B2B Gross sales

Asking prospects for their VAT ID at checkout has been out there for EU-based B2B sellers for a while. Now that setting is out there for B2B sellers from extra nations!

If your B2B enterprise is positioned in South Africa, Australia, Canada, New Zealand, Malaysia, and Singapore, you possibly can ask your native prospects to enter their VAT IDs at checkout utilizing the new “Tax data” discipline.

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Allow the “Tax data” discipline in your retailer and your prospects will see the following fields on checkout, relying on your nation:

  • Clients from Canada, New Zealand, Malaysia, or Singapore will see the GST account quantity discipline.
  • Clients from South Africa will see the VAT ID discipline.
  • Clients from Australia will see the ABN discipline.

Edit Extra Product Particulars in Bulk

Bulk Product Editor is a spreadsheet-like device that means that you can replace a number of merchandise at as soon as. If you have got a massive product catalog, this device is indispensable. You may shortly scale back product costs for an upcoming sale or replace product inventory ranges when a new batch of gadgets arrives.

With our newest updates, you possibly can spend even much less time updating your massive product catalog. Listed here are new methods to use Bulk Product Editor in your retailer:

Replace Translations of Product Descriptions in Bulk

If you’re promoting globally or your small business is positioned in a multilingual nation, it’s seemingly that your on-line retailer must be translated into a number of languages. And if you have got a massive product catalog, updating descriptions one by one is time-consuming.

Fortunately, you don’t need to do that anymore!

Now you possibly can add, change, and delete product description translations in bulk. Utilizing the Bulk Product Editor, you possibly can edit translations for a number of merchandise on the similar display at as soon as.

Edit Product Subtitles and Translations in Bulk

Product subtitles are brief items of textual content that spotlight vital details about an merchandise on a product listing and particulars web page. They work nice for mentioning an merchandise’s benefits, equivalent to a particular supply, elements, and companies out there.

With Bulk Product Editor, you possibly can add and replace a number of product subtitles and their translations in a blink of an eye.

You need to use the autofill to velocity up the course of much more. Simply kind in the first three phrases of a product subtitle and you’ll see ideas for what to write (if there are matches with different subtitles you’ve already added to your merchandise). Choose one in all the matches to autofill the product subtitle discipline.

Think about how a lot time you save when you might want to replace dozens of merchandise with the similar promotional message!

Assign Classes to Merchandise in Bulk

The final (and simply as nice) replace to the already wealthy Bulk Product Editor means that you can assign and take away classes to a number of merchandise in bulk. As an alternative of having to sift by way of merchandise one by one, now you can edit classes all at as soon as. This protects you much-needed time!

Learn to shortly replace your merchandise with Bulk Product Editor in our Assist Heart.

Mass Replace Sale Costs

The “Examine to” value highlights discounted merchandise in your retailer and exhibits how a lot prospects save by shopping for gadgets on sale. However you might want to arrange the gross sales costs on your merchandise, which might take a lot of time if you have got a large catalog and no shortcuts.

Fortunately, now you can mass replace a number of merchandise on sale at as soon as proper from the Merchandise web page. You simply have to choose merchandise you need to placed on sale and enter the low cost worth (for instance, $5 or 5%).

Sale costs might be calculated and utilized mechanically. When the sale ends, you possibly can take away all sale costs simply as shortly.

To mass replace sale costs, observe this instruction in the Assist Heart.

Nice-Tune Supply and Pickup Settings

Native companies, like eating places and grocery shops, have used Ecwid by Lightspeed instruments for native supply and pickup for fairly a while. If you run a native enterprise, you might have used a few of these instruments already, like asking your prospects for their most well-liked supply date and time at checkout or providing in-store pickup.

We made instruments for native supply and pickup extra versatile. Now you possibly can higher alter the date settings relying on your small business wants:

Block Supply and Pickup on Sure Days

Our supply time device permits prospects to select their most well-liked supply date and time when putting an order. As processing and delivering orders 24/7 is onerous for small companies, you’ve been in a position to block supply on some days of the week like Sundays or Thursdays.

However what about particular dates, like holidays or household events?

With the new “Blackout dates” choice, you possibly can block supply not solely on some days of the week however on any explicit day or date vary. This fashion, you alter your supply schedule as wanted. For instance, if you’re occurring trip from July 12 to July 25, you possibly can arrange your supply choice so that prospects can’t place supply orders throughout that point.

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All it’s a must to do is arrange the desired blackout dates when organising your supply choice. You need to use the similar blackout dates settings when providing any supply or pickup methodology, saving you invaluable time.

Learn to arrange blackout dates in the Assist Heart.

Set How Far in the Future You Can Ship

If you supply native supply, you normally ask prospects for a supply date at checkout. At the similar time, chances are you’ll need to stop prospects from putting orders too far in advance. As an illustration, once you’re unsure whether or not your product might be in inventory in six months.

All it’s a must to do is specify in your retailer settings how far in the future you’re able to obtain supply orders. You may enable prospects to select a supply date inside three days, seven days, one month, three months, six months, or a 12 months. This setting works for pickup too!

Specifying supply dates is particularly useful for seasonal companies that need to stop prospects from putting orders too far in advance.

You may specify the most potential supply or pickup date your prospects can select when organising the supply time at the checkout. Observe these directions from the Assist Heart to do that.

Restrict Free Delivery Coupons to Particular Delivery & Supply Choices

Providing free transport low cost coupons is one in all the greatest methods to incentivize prospects to purchase extra of your merchandise. At the similar time, you don’t need to lose an excessive amount of cash when providing free transport—particularly when sending orders lengthy distance.

To keep away from shedding income, restrict your free transport low cost coupons to sure transport strategies. You are able to do that with the “Free transport” and “Free transport + low cost (mounted worth or a share)” coupons.

Learn to apply free transport low cost coupons to particular transport strategies in the Assist Heart.

Handle Product Variations with Ease

Product variations are distinctive units of choices (equivalent to dimension, shade, or materials) that exist for a product. Say, you promote hats in two sizes (small and massive) and two colours (black and white). The variations may very well be a small black hat, a massive white hat, a massive black hat, and a small white hat.

With the latest replace, you could be extra particular about your variations, which makes managing them extra handy.

Specify Dimensions for Product Variations

Be sure you specify size, width, and top not just for a product but additionally for its variations. This fashion, extra correct carrier-calculated transport charges might be displayed in your retailer. Which means prospects received’t underpay for the transport and you received’t need to cowl the extra transport bills your self.

You may specify dimensions for product variations when creating or modifying them. Right here’s methods to do that.

Set Up “Worth per Unit” for Product Variations

In some nations, like Germany, sellers are required to disclose what number of models are available in a product and how a lot one unit (gram, liter, and many others.) of their product prices. This fashion, prospects can simply examine the worth of related merchandise with various portions.

If you have got product variations with completely different costs, you possibly can specify the value per unit for every variation. Your prospects will see the acceptable unit value in the retailer once they choose the variation they need.

To specify “Worth per unit” for product variations, observe these directions from the Assist Heart.


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Add Multilingual Authorized Pages

Authorized pages, like Phrases & Circumstances or Privateness Insurance policies, assist present that your retailer is reliable. Plus, in some nations, sellers are required by regulation to have authorized pages in their shops.

If you promote overseas or in a nation with a number of official languages, it’s price exhibiting authorized pages in your prospects’ most well-liked languages.

With Ecwid by Lightspeed, you possibly can show your retailer in your prospects’ most well-liked languages mechanically (relying on their browser preferences). Now that applies to your authorized pages too!

All it’s a must to do is allow languages for your retailer and add your authorized pages.

Use this information to add authorized pages in your retailer. Additionally, study extra about making your retailer multilingual in the Assist Heart.

Keep Tuned

Don’t need to miss large updates and new useful instruments? Right here’s methods to keep up to date on what’s new in your Ecwid retailer:

  • Discover the full timeline of updates, large and small, in the Assist Heart.
  • Try the What’s New tab in your Management Panel to allow instruments that require handbook activation.
  • Subscribe to the Ecwid Weblog publication to be the first to know in regards to the most enjoyable instruments.
  • Bookmark the Ecwid Updates part of the weblog.

Have an thought that would make operating an ecommerce retailer higher for you and hundreds of different retailers? Need assistance with fine-tuning your Ecwid retailer to your small business’s wants? Don’t hesitate to attain out to our Buyer Care crew together with your questions—we’re completely satisfied to assist!

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